Category: ENEB news

ENEB Celebrates 10 years of education, innovation, and growth. Over the past decade, ENEB has made a significant impact in the field of education, helping more than 220,000 students from over 120 countries achieve their professional goals. Today, we look back on our journey and ahead to what the future holds.

The First Steps: From a Few Programs to a Global Offering

ENEB was founded in Barcelona in 2015 with the goal of offering high-quality education to professionals around the world. Initially, we focused on specialized programs in MBA and finance to meet the growing demand for training in these areas. Gradually, our academic offering expanded to include Global MBAs, Double Master’s Degrees, MBA + Master’s programs, Executive Courses, and Higher Education Courses across four key business areas: marketing, human resources, operations, and finance.

The key to our early success was our ability to adapt to market needs and emerging trends in the business world. Over time, we diversified our offerings to cover all essential areas of business education, providing our students with the opportunity to gain comprehensive training across multiple disciplines.

The Impact of COVID-19: A Time for Expansion

COVID-19 was a challenge for everyone, but it also presented an opportunity for ENEB. During lockdown, online education became the most accessible option for thousands of people seeking to continue their education without putting their careers on hold. With a fully online offering, ENEB quickly adapted to this new reality—marking a turning point for our institution.

During the pandemic, ENEB saw remarkable growth in enrollments, surpassing all expectations. Our online programs gave students the flexibility they needed to continue their education, despite the difficult circumstances.

Global Expansion: From Barcelona to 120+ Countries

After the pandemic, ENEB continued to grow rapidly. This growth was not only in numbers but also geographically and strategically, as we established ourselves as one of the leading online education institutions worldwide. Today, our school has students all over the globe and a constantly growing network of Class Presidents and Ambassadors.

The flexibility of our programs and the ability to access high-quality education from anywhere in the world have been key factors in our success. Our students, coming from all corners of the planet, share a common vision: to grow professionally with internationally recognized training.

A Major Milestone: Launching the Master’s in Business AI in Times Square

One of the most exciting moments in ENEB’s history was the launch of our Master’s in Artificial Intelligence for Business, which we had the honor of unveiling in the iconic Times Square in New York City. This was a milestone for our institution, showcasing our ability to stay ahead of technological trends and provide programs that meet the evolving demands of the market.

Artificial intelligence is transforming the business world, and ENEB anticipated this revolution by designing a master’s program that equips students with the knowledge to apply AI in their professional sectors. The launch in Times Square was just the beginning of a new and thrilling chapter in our journey.

What’s Next: A Promising Future

What we’ve achieved over the past 10 years is only the beginning. ENEB continues to grow, innovate, and adapt to the ever-changing demands of the job market. We remain committed to delivering high-quality education and continuously strive to offer programs that prepare our students for the challenges of tomorrow.

What can you expect from ENEB in the coming years?

• New training programs tailored to emerging technologies and industry needs.
• More international partnerships to strengthen ENEB’s global presence and provide new opportunities for our students.
• Continuous innovation in our teaching methods and online platform to maintain a cutting-edge educational experience.

At ENEB, we believe the future is bright—and we’re more than ready to lead it. If you’re not yet part of our student community, now is the perfect time to begin your journey with us. The best is yet to come, and we’re excited to have you be part of it.

Over the past 10 years, ENEB has proven itself a leader in online business education, consistently ahead of market needs and the future of business. We are proud of what we’ve accomplished—but even more excited about what’s ahead.

Join ENEB and become part of the next great success story!

Today’s business world is marked by an environment of high uncertainty and constant change, which has led many organizations to face complex challenges. This environment, known as VUCA, is characterized by volatility, uncertainty, complexity and ambiguity. In this article, we explore what VUCA means, how it affects businesses, and why it is crucial for business leaders to adapt to thrive in such a challenging environment.

What is a VUCA environment?

The term VUCA was coined by the U.S. military in the 1990s to describe the post-Cold War world, characterized by an unpredictable and constantly changing environment. Today, this concept is applied to the business environment, where organizations face volatile, uncertain, complex and ambiguous conditions. Broken down, VUCA refers to:

1. Volatility: Rapid and frequent changes that can be difficult to predict.
2. Uncertainty: The lack of predictability in the outcomes of future events.
3. Complexity: The interconnectedness and multiplicity of factors affecting business decisions.
4. Ambiguity: The lack of clarity on how to interpret certain facts or situations.

How does VUCA affect companies?

Businesses today operate in a rapidly changing global environment, where the rules of the game can be altered at a moment’s notice. A VUCA environment can affect companies in a number of ways:

• Challenges in decision making: Uncertainty about the future makes business decisions riskier. Companies must develop the ability to make quick and effective decisions, even when they do not have all the information.
• Constant adaptation: Organizations must be prepared to change direction quickly. Strategies that worked well at one time can quickly become obsolete.
• Globalized competition: Globalization has increased competition, as companies no longer compete only with other local companies, but with companies around the world that are also facing a VUCA environment.
• Increased complexity: Problems are not linear and simple solutions are not always sufficient. Companies must consider multiple factors before implementing solutions.

How can companies cope with the VUCA environment?

To thrive in a VUCA environment, companies must be agile, innovative and resilient. Here are some key strategies for successfully navigating this environment:

1. Develop an agile mindset: Companies must be able to adapt quickly to change. This requires a flexible organizational culture that allows for testing new ideas and adjusting quickly when circumstances change.
2. Foster adaptive leadership: Leaders must be able to make decisions in the midst of uncertainty. Effective leadership in a VUCA environment relies on the ability to adapt to new situations and guide teams through complexity.
3. Commit to innovation: Companies must be prepared to constantly innovate, as a lack of innovation can cause them to fall behind more agile competitors.
4. Improve data-driven decision making: Leveraging technology and data to make informed decisions is key. Companies must use business intelligence and data analytics to mitigate uncertainty and predict possible scenarios.

How can ENEB help you navigate in a VUCA environment?

At ENEB, we understand the importance of preparing to face the VUCA environment. Our business management training programs are designed to develop leaders who not only understand the challenges of an uncertain environment, but also have the tools to innovate and adapt. With a focus on strategic decision-making, adaptive leadership and change management, our programs prepare students to navigate the complexity and ambiguity that characterizes the modern business world.

If you want to learn how to manage change and prepare to face a VUCA environment, we invite you to discover our Global MBA programs, which include 10 specializations tailored to the needs of today’s leaders. 

In addition, you can consult this Harvard Business Review article for an outline guide on how to deal with events in the four categories of VUCA environments.

Conclusion

Living in a VUCA environment is a challenge for today’s businesses, but it is also an opportunity for those who know how to adapt and evolve. The ability of organizations to navigate in this volatile, uncertain, complex and ambiguous environment will be key to their long-term success. At ENEB, we prepare you to be a leader capable of making strategic decisions in times of uncertainty and guiding your company to success in a world of constant change.

Artificial intelligence (AI) and machine learning are transforming the way businesses operate and make decisions. Although often used interchangeably, these concepts have fundamental differences that can influence your business strategy. Understanding their particularities will allow you to make better decisions about which one to implement according to your business needs.

What is Artificial Intelligence (AI)?

Artificial Intelligence is a broad field of computer science that seeks to develop systems capable of mimicking human intelligence. Its goal is to enable machines to perform tasks that normally require human intervention, such as speech recognition, decision making or complex problem solving.

There are two main types of AI:

• Weak AI: Designed for specific tasks, such as chatbots or virtual assistants.
• Strong AI: Systems capable of reasoning and learning like a human being, although this technology is still under development.nque esta tecnología aún está en desarrollo.

What is Machine Learning?

Machine Learning is a sub-discipline of AI that allows machines to improve their performance on specific tasks based on experience and data, without the need to be explicitly programmed. It uses algorithms and mathematical models to identify patterns and make predictions.

There are three main types of machine learning:

• Supervised: It is trained with labeled and known data.
• Unsupervised: Identifies patterns without previous labels.
• By reinforcement: Learns by trial and error, optimizing decisions according to rewards.

What are the key differences between AI and Machine Learning?

Although machine learning is part of artificial intelligence, there are key differences between the two:

Feature	Artificial Intelligence	Machine Learning
Range	Broad, mimics human intelligence	Specific, improves data-driven tasks
Data dependent	Can operate without data	Requires large volumes of data
Decision making	Can be programmed with rules	Learns patterns to make decisions
Example of use	Virtual assistants, autonomous robots	Product recommendations, fraud detection

Which one is best for your business?

It depends on your company’s specific needs. If you are looking to automate complex tasks and improve operational efficiency, AI may be the best option. If you need to analyze large volumes of data to obtain predictions and improve decision making, machine learning will be key.

Some examples of application in business include:

• AI in customer service: Chatbots and virtual assistants that improve user experience.
• Machine learning in marketing: Data analysis to segment customers and personalize campaigns.
• AI in operational processes: Automation of repetitive tasks in manufacturing and logistics.
• Machine learning in finance: Fraud detection and prediction of market trends.

The importance of training in AI and Machine Learning

The future of business will be driven by artificial intelligence and machine learning. At ENEB, we offer specialized programs in technology and business that will help you integrate these tools into your company. If you want to stay ahead of the curve, we recommend you enroll in our Master’s in Artificial Intelligence for Business.

Conclusion

Both AI and machine learning offer immense opportunities for businesses. Choosing the best technology depends on your goals and the type of data you are working with. Implementing these tools strategically can make a difference in the competitiveness and growth of your business.

If you want to learn how to integrate artificial intelligence into your company, ENEB can help you develop the key skills to lead in the digital era.

Kodak was one of the most iconic companies of the 20th century, dominating the photography industry for decades. However, despite having pioneered the development of digital photography, the company ended up in bankruptcy in 2012. How could a leading company in its sector fall in such a way? Kodak’s story is a warning to all companies: innovation is not an option, it is a necessity.

Kodak’s rise and dominance in photography

Since its founding in 1888, Kodak revolutionized photography with the introduction of the film camera and its famous slogan “You press the button, we do the rest”. For decades, the company established itself as the absolute leader in the industry, with a market share exceeding 80% in the 1970s. Its business model, based on the sale of film and photo development, was extremely profitable.

However, the arrival of digital technology marked the beginning of the end for Kodak.

The Kodak Paradox: Inventing digital photography and not taking advantage of it

One of the most ironic aspects of Kodak’s downfall is that the company was the first to develop digital technology. In 1975, a Kodak engineer, Steve Sasson, created the first digital camera. However, the company’s management dismissed the idea for fear of cannibalizing its core photographic film business.

This strategic error proved fatal. While Kodak ignored digital photography, companies like Sony, Canon and Nikon seized the opportunity and became leaders in the new market. By the time Kodak tried to adapt, it was too late.

Lessons for companies from the Kodak case

The Kodak case leaves valuable lessons for any company that wants to stay relevant in an ever-changing world:

1. Innovation can’t wait

Ignoring a new technology for fear of affecting traditional business is a costly mistake. Companies must be willing to evolve before it is too late.

2. Listen to the market and anticipate changes.

Consumers were embracing digital photography, but Kodak insisted on its traditional business model. Adapting to market needs is key to survival.

3. Diversification and business agility

Companies must diversify their products and services to reduce the risk of obsolescence. Rigidity in business strategy can be lethal.

4. Accept change as an opportunity

Digital transformation is not a threat, but an opportunity to innovate and generate new sources of revenue. Companies that have managed to reinvent themselves, such as Netflix or Amazon, have shown that adaptability is essential for success.

ENEB and business management and leadership education

At ENEB, we understand the importance of innovation and business strategy to avoid mistakes like Kodak. Our programs are designed to prepare the leaders of the future with the necessary tools to manage change and foster innovation within their companies. If you want to learn how to make strategic decisions and keep your company competitive in the marketplace, we invite you to learn about our training offerings.

To learn more about the Kodak case and the lessons of business innovation, you can read this article: The failure of Kodak and its lesson for business.

Conclusion

The Kodak case is a reminder that the success of the past does not guarantee the future. Lack of vision and resistance to change can be fatal to any organization.

Companies that want to stay on top must be willing to constantly innovate, listen to their market and adapt to new trends. In a world where technology is advancing by leaps and bounds, only those companies that embrace change will be able to ensure their long-term survival and success. If you want to develop your skills in business strategy and leadership, ENEB is the ideal place to enhance your professional growth and ensure that your company does not make the mistakes of the past.

In an increasingly complex and competitive business world, informed decision making is crucial to ensure the success of any organization. Monte Carlo simulation has become an essential tool for companies seeking to minimize risks and optimize strategies in uncertain environments. But what exactly does this methodology consist of and how can it benefit your company?

What is Monte Carlo simulation

Monte Carlo simulation is a statistical technique that allows modeling uncertain situations by generating thousands of possible scenarios based on probability distributions. Its origin dates back to the 1940s, when it was used in the Manhattan Project to evaluate nuclear reactions. Since then, it has been applied in a variety of disciplines, including finance, engineering, healthcare and, of course, business management.
In the business context, this simulation allows the probability of different outcomes to be assessed in the face of key decisions, providing a clearer view of the risks and opportunities associated with each option.

Applications of Monte Carlo simulation in the business world

The application of this methodology in the business world is very broad and covers different areas of management and analysis:

1. Financial risk management

Companies can use Monte Carlo simulation to forecast financial crisis scenarios and assess the impact of factors such as market fluctuations, interest rates or exchange rate variations.

2. Inventory and logistics optimization

By modeling future demand and lead times, companies can minimize warehousing costs and optimize their supply chains.

3. Investment and project analysis

Before making an investment decision, this simulation allows to evaluate the probability of success of a project, helping to define more effective and secure strategies.

4. Marketing and sales forecasting

Monte Carlo simulation can be used to project product demand, evaluate the impact of advertising campaigns and improve the allocation of marketing budgets.

The methodology in action: How to implement it in your company

Implementing Monte Carlo simulation in your organization does not necessarily require a team of statistical experts, but it does require a structured approach:

1. Define the problem: Identify the decision or situation to be analyzed and the uncertainty factors involved.
2. Assign probability distributions: Establish the key variables and define their probability distributions based on historical data or subject matter experts.
3. Generate simulations: Use specialized software or tools such as Excel, MATLAB or Python to perform thousands of iterations.
4. Analyze the results: Evaluate the distribution of outcomes and determine the most likely scenarios and their impact on the business.
5. Make informed decisions: Based on the results, implement strategies that minimize risks and maximize opportunities.

Monte Carlo simulation and training at ENEB

At ENEB, we understand the importance of tools such as Monte Carlo simulation for business decision making. Our programs are designed to provide future leaders with the knowledge and skills necessary to apply advanced methodologies in their companies. If you want to take your business management to the next level, we invite you to learn more about our programs: Discover them here. To learn more about the application of Monte Carlo simulation in the company, you can consult this reference article: Detailed explanation of Monte Carlo simulation.

Conclusion

Monte Carlo simulation is a powerful tool that enables companies to make decisions based on probabilistic analysis, reducing risks and optimizing strategies in uncertain environments. From financial management to logistics and marketing, its application can make the difference between business success and failure.
If you want to develop your skills in data analysis and decision making, we invite you to train with ENEB and prepare yourself to lead the future of business.

The future of the business world is in the hands of a new generation of young entrepreneurs who are making a difference with their innovative ideas, disruptive approach and ability to lead change. Today, it is these young people under 30 who are shaping key industries, tackling global challenges and, in many cases, outperforming traditional leaders with a fresh and bold vision. In this article, we explore how 30 bright minds are leading the new era and redefining the concept of business leadership.

The new wave of entrepreneurs: Young visionaries who are transforming the world

In the last decade, we have seen traditional business models crumble, while new players have emerged with innovative proposals. These younger entrepreneurs are embracing emerging technologies, optimizing business models and, above all, deeply understanding the needs of a global marketplace increasingly conscious of sustainability and ethics.

Entrepreneurs under 30 are leading in a digital age, guided by an inclusive and flexible approach, enabling them to adapt quickly to change and set trends in a world moving at the speed of light. Thanks to their expertise in key areas such as artificial intelligence, the green economy and fintechs, they are taking on leadership roles that, a few years ago, seemed to be reserved only for large, established entrepreneurs.

30 entrepreneurs under 30 years old who are making their mark

1. Alexandr Wang (28) – Founder and CEO of Scale AI, a leader in the artificial intelligence industry.
2. Ben Pasternak (24) – Entrepreneur and founder of Flogg, a social shopping app.
3. Malala Yousafzai (27) – Activist and founder of Malala Fund, fighting for girls’ education around the world.
4. Whitney Wolfe Herd (29) – Founder and CEO of Bumble, empowering women in online dating.
5. Rihanna Fenty (26) – Entrepreneur and founder of Fenty Beauty, challenging beauty standards in the cosmetics industry.
6. Austin Russell (28) – Founder and CEO of Luminar Technologies, innovating autonomous vehicle technology.
7. Mikaila Ulmer (19) – Founder of Me & the Bees Lemonade, entrepreneur in the health food sector.
8. Leah Busque (29) – Founder of TaskRabbit, improving efficiency in everyday tasks.
9. Emily Weiss (29) – Founder of Glossier, revolutionizing beauty with inclusive products.
10. Nadia Masri (27) – Founder of Fez, transforming the sustainable fashion industry.
11. Kylie Jenner (27) – Entrepreneur and founder of Kylie Cosmetics, becoming an icon of the beauty industry.
12. David Karp (29) – Founder of Tumblr, setting trends in digital social media.
13. Amanda Gorman (25) – Poet and activist, taking social activism to new heights.
14. Sundar Pichai (29) – CEO of Google, transforming global access to information.
15. Benedict Evans (29) – Technology analyst, recognized for his focus on trends and digital futures.
16. Anjali Sud (29) – CEO of Vimeo, empowering content creators globally.
17. Emma Gonzalez (25) – Gun control activist, taking the fight for human rights to social media.
18. Jessica Jackley (28) – Founder of Kiva.org, promoting microcredit for entrepreneurs.
19. Patrick and John Collison (29) – Founders of Stripe, revolutionizing online payments.
20. Alexandra Cousteau (28) – Activist and explorer, working for marine conservation.
21. Marta Zago (29) – Co-founder of Asimple, a startup in the field of artificial intelligence applied to sustainability.
22. Zoe Saldana (28) – Founder of BeOwn, a conscious fashion brand with an eco-friendly approach.
23. Vicky Tsai (29) – Founder of Tatcha, the cosmetics brand that fuses Japanese tradition with technology.
24. Daniela Fernández (29) – Founder of Global Partnerships for Sustainable Development, promoting global sustainability.
25. William Kamkwamba (29) – Inventor and author, known for his innovative work in renewable energy in Malawi.
26. Sara Blakely (29) – Founder of Spanx, one of the most successful fashion and wellness brands.
27. Victor Vescovo (29) – Entrepreneur and explorer, pioneer in marine exploration and innovation in underwater technology.
28. Gina Rodriguez (29) – Founder of Know My World, a digital platform to empower the Latino community.
29. Elena Hwang (28) – Founder of Noom, a mental health and wellness app with an innovative approach.
30. Jacqueline M. Stewart (29) – Founder of HER New York, an organization dedicated to providing resources to emerging women entrepreneurs.

These 30 young entrepreneurs are not only breaking new ground, but also proving that age is not an impediment to lead, innovate and change the world.

The power of young innovation: Why are they dominating industries?

What sets these young leaders apart is their ability to think outside the box. They live in a world where technology is available at everyone’s fingertips and where global opportunities are more accessible than ever. They have the knowledge, flexibility and mindset to take advantage of this ever-changing environment.

These brilliant minds have not only managed to build technology empires, but are also leading social change movements, such as Greta Thunberg with her fight for climate change or Malala Yousafzai in defense of education. Their ability to understand and apply social and technological trends has allowed them to anticipate global challenges and position themselves as the new leaders of the digital age.

ENEB’s role in developing future business leaders.

ENEB’s educational methodology is an excellent example of how business schools are helping young entrepreneurs shape their future. With its practical and global approach, ENEB offers its students the tools they need to develop their business skills and prepare them to assume leadership positions in an interconnected and constantly evolving world.

If you are interested in being part of the new wave of entrepreneurs who are leading the transformation of the global economy, ENEB’s MBA is an excellent option for acquiring the knowledge and innovative mindset needed to thrive.

A promising future: What lies ahead?

These young people are proving that big changes are not only possible, but are already happening. Although the road ahead will be full of challenges, they are ready to meet them with their innovative and disruptive mindset.

As a Harvard Business Review article, “Don’t let age get in the way of entreperneurship” highlights, when we think of great entrepreneurs, names like Mark Zuckerberg, Steve Jobs or Bill Gates, who founded their companies at 19, 21 and 19 years old, respectively, always come to mind. This shows that age is not an obstacle to success.

The next 10 years will be marked by innovation, sustainability and technology, and it will be these 30 young entrepreneurs who will lead this transformation. With their vision, dedication and passion for change, they are creating the future today, showing the world what it means to be true leaders of the new business era.

Imagine for a moment that your brand is not just a business, but an empire. Sounds grand, right? Well, that vision isn’t as far off as it may seem. Building an empire doesn’t mean being a magnate or having an endless fortune, but rather having the ability to create something that doesn’t just survive, but thrives, adapts, and endures over time. Every great empire started with a vision, a clear idea, and an unstoppable strategy.

What’s interesting about empires is that they’re not built quickly or superficially. They require vision, commitment, and flawless execution. And most importantly, they require a purpose bigger than simply selling products or services. Would you like your brand to be more than a label, more than a fleeting business? If the answer is yes, then you’re ready to take the first step in building your empire.

1. Start with an epic vision

An empire isn’t built with small goals. Think big, but with direction. Having a clear vision is the first step to creating something that leaves a mark. Imagine what you want to achieve with your brand: What change do you want to make in the world? How do you want people to remember your name? The key is to go beyond the competition: your vision should set the course, something that inspires your team and your customers.

But be careful, it’s not enough to just visualize; it’s crucial to write it down and have it clear every step of the way. Your vision gives you the map to travel the journey, and if it’s big enough, it can be your guiding light.

2. Find your purpose and communicate it like a king

An empire isn’t built just with products; it’s built with purpose. This is the core of your brand, the “why” behind everything you do. Why do you get up every morning to do what you do? How does your product or service improve people’s lives? That purpose is what will make your brand transcend. Communicate it clearly and passionately.

Your purpose should be what drives every action, every decision. Make sure your team breathes it in because if they believe in your purpose, they’ll transmit it to the world with authenticity. People don’t just buy what you sell; they buy what you stand for. Make them feel like they are part of your story.

3. Consistency is your shield

An empire only stays strong if its foundations are solid. Consistency is what holds it together. From the design of your logo to the experience you provide for your customers, everything should speak the same language, reflect the same values, and maintain the same quality.

In a world full of distractions, consistency gives you stability. If you maintain a clear and consistent message, your brand becomes something trustworthy. And that trust is what allows your empire to grow. It’s not enough to be good sometimes; your empire must be good all the time.

4. Don’t be afraid to innovate, but respect the essentials

If ancient empires hadn’t innovated, we wouldn’t be talking about them today. But innovating doesn’t mean destroying what already works; it means adapting and improving it. Find that balance between the classic and the modern, between what’s proven and what’s new.

An empire must know how to change with the times, but always respecting the values that made it great. If you stay true to your principles, but dare to evolve, your brand will have an incredible competitive advantage. Innovation is the spark that keeps your empire alive, while essence is what makes it unique.

5. The community is your army

You can’t rule an empire without an army. Your community is your greatest ally—your customers, your followers, those who believe in your brand and take it to every corner. But this isn’t just any army; it’s a loyal army that supports you in every battle. How do you achieve this? Give them reasons to trust you, to believe in what you do. Make them feel part of your vision.

Organize events, respond to their comments, create spaces where they can share their voice too. Loyalty is earned, but also nurtured. If your community feels like they’re part of your empire, there will be no barrier that can stop them.

6. Make your brand unforgettable

Empires leave their mark, and your brand should do the same. It’s not just about having a good product, but creating an experience. Think of great brands like Apple or Nike: they have something that makes them memorable. It’s not just the logo or the quality of their products; it’s how they make you feel.

The key is to create an identity so strong that it’s impossible for someone to forget your name. Your brand should be able to generate emotions, to connect with people on a deep level. If you manage to make your brand live in the minds and hearts of people, you’ll have created something that transcends time.

Build your empire, but start today

There’s no better time than now to start building your brand as an empire. You don’t need to be the king of the world from the beginning, but you must start with the goal of being unforgettable. Vision, purpose, consistency, innovation, and community are the pillars that, when combined, will help you create something that lasts. An empire isn’t built overnight, but every action, every decision, brings you closer to your goal.

Remember: Your brand is your empire, and you are the architect of its legacy. So, are you ready to start building it today? If the answer is yes, there are no limits to what you can achieve, and at ENEB we want to achieve it with you.

Tomorrow, Friday, February 14th, the conference space located at C/ Orense, 34 (Madrid) will become the epicenter of innovation and professional networking. From 9:30 AM to 8:30 PM, ENEB will bring together the brightest minds in the business and technology sectors for an unprecedented congress. Among all the participants, we will gather more than 40 countries in one place to debate and discuss current business affairs.

Get ready for networking 

Essential tips before the event:

• Follow ENEB on all social media platforms.
• Research the speakers that interest you the most.
• Prepare a 30-second elevator pitch about your professional profile.
• Update your business cards.
• Plan your agenda according to the sessions that are a priority for you.

During the congress:

• Arrive early for accreditation.
• Dress professionally but comfortably.
• Bring a notebook or tablet to take notes.
• Keep your phone charged for digital networking.
• Take advantage of breaks to make connections.

Elite global speakers and attendees

The ENEB Experience World Congress 2025 gathers some of the brightest minds in business, technology, and education. From experts who have advised presidents to innovators redefining the future of technology, each of our speakers brings a unique and valuable perspective to your professional development.

Confirmed speakers list

• Santiago Navarro – CEO of ENEB and Namencis Education Group.
• Marta Emerson– Investor and Mentor, Founder of the Spanish Mentoring Association.
• Jaime Bernabé  – Michael Page
• Pancho Campo  – Expert in leadership and motivation. Collaborator of Barack Obama, Al Gore and Sting.
• Francisco Benítez – Doctor in Blockchain and Innovation Director of Fidesol Technology Center.
• Carlos Fernández– Strategic Brand Consultant and AI Professor at ENEB.
• Laura Suárez Galeano  – CEO of Talent Hub, President of Jaguars Startups, VP of the International Startups Association.
• Pablo Hernández  – Transforming Talent & Mindsets @ Namencis Education.
• Fabia Silva– CEO of Dronak, MIT Massachusetts Institute of Technology Spain, Global Ambassador Talent Woman.
• Iñigo Nieto  – Crescenta Chief Strategy Officer.
• Tom Horsey– CEO of Eoniq Found and Board of Directors of Big Ban Private Investors.

Workshops: Get ready for action

To make the most of your congress experience, we recommend familiarizing yourself with the topics to be covered. Each session has been carefully designed to provide you with practical and applicable knowledge for your immediate professional development.

List of topics and panels:

• “No fear: Fearless of change” – Opening Conference.
• “Technological revolution and artificial intelligence” – Expert Panel.
• “Professional and job profiles in a technological and innovative world” – Expert Panel.
• “From robotics to new immersive technologies: Niches for professional and business success” – Specialized Talk.
• “Operations marketing: Keys to achieve impact” – Practical Workshop.
• “A changing world: Keys to professional, entrepreneurial, and business success” – Discussion Panel.
• “Effective and impactful communication” – Interactive Workshop.
• “Cybersecurity” – Technical Workshop.

We look forward to seeing you at the event for a transformative experience! Stay tuned to our social media for the latest updates about the congress. And if you’re attending, don’t forget to share your experience with the hashtag #MyENEBExperience.

In one week’s time, ENEB’s first event of the year will take place: The ENEB Experience World Congress. The congress promises to be an unprecedented day of networking, bringing together world leaders, experts, students, professors and leading professionals in the same space. One week away from this historic event, here is all the essential information you need to know.

Detailed program: A day of knowledge and networking

The ENEB Experience World Congress is positioned as the most important networking event of the year in the education and business sector. It will be held next Friday, February 14, from 9:30 to 20:30, in the congress space located at C/ Orense, 34 (Madrid). 

With a careful selection of top international speakers, the congress will address crucial topics such as artificial intelligence, blockchain and new immersive technologies. Here you can consult the complete event guide:

Start of the congress

09:30 – Accreditation of participants.

10:00 – Official opening of the Congress and opening of the Booth Area.

Morning Sessions

10:15 – Inaugural Conference: “No Fear: No fear of change”.

With Pancho Campo, expert in leadership and motivation who has worked with Barack Obama, Al Gore and Sting.

10:45 – Expert Panel: “Technological Revolution and Artificial Intelligence”.

Led by Francisco Benítez, PhD in Blockchain and Director of Innovation at Fidesol 

Technology Center.

11:15 – Expert Panel: “Professional and job profiles in a technological and innovative world”.

Participants:

• Laura Suárez Galeano (CEO of Talent Hub).
• Marta Emerson (Investor and Senior Business Mentor).
• Salvador Molina (President of MadFintech and Ecofin Forum).

11:45 – Coffee break and networking.

12:45 – Lecture: “From robotics to new immersive technologies: Niches of professional and business success”.

Led by Fabia Silva, CEO of Dronak, MIT Spain and Global Ambassador Talent Woman.

13:15 – Workshop: “Operations Marketing: Keys to achieve impact”.

14:00 – Networking break and meetings in the stand area

15:00 – Meetings and direct meetings in adjoining rooms

Afternoon Sessions

16:00 – Panel: “A changing world: Keys to professional, entrepreneurial and business success”.

With the participation of:

• Tom Horsey (CEO of Eoniq Found).
• Jordi Gallardo (PhD from Pompeu Fabra University, Former Minister of Economy, Innovation and Presidency of the Government of Andorra)

17:00 – Workshop: “Effective and impactful communication”.

18:00 – Workshop: “Cybersecurity”.

Closing Ceremony

19:00 – Start of the Graduation Ceremony and awarding of degrees.

20:30 – Official Closing Ceremony of the Congress 

Congress Highlights

Networking Zone

The congress includes multiple spaces dedicated to professional networking, with areas specifically designed to facilitate valuable connections between participants, speakers and companies.

Hands-on Workshops

Interactive workshops will offer practical tools in key areas such as marketing, communication and cybersecurity, allowing attendees to acquire immediately applicable skills.

Graduation Ceremony

The event will culminate with an emotional graduation ceremony, where ENEB students will receive their degrees, celebrating their academic achievements.

Preparing for the Event

Recommendations for attendees

1. Arrive early to complete your accreditation without rushing.
2. Bring business cards for networking.
3. Prepare questions for speakers.
4. Dress professionally but comfortably for a long day.

ENEB Experience World Congress 2025 promises to be much more than a traditional congress: it will be a meeting point where education, technology and networking converge to create unique opportunities for professional growth. If you are attending the event, post your experience on social media!

Success is not something that is achieved by chance. It is the result of a strategic approach, developed skills, and a winning mindset. If you are determined to become an elite professional, your path must be clear, well-defined, and supported by quality education that provides you with the necessary tools to excel in a competitive environment. At ENEB, a business school recognized for its high-level training, we offer an educational model designed to prepare you for this challenge.

In this article, we will provide you with the key steps to chart your route to success, highlighting the most in-demand skills in the market, how to cultivate them, and what strategies to follow to stand out in your professional career.

1. The Winning Mindset: The First Step Towards Success

The first step to becoming an elite professional is adopting a winning mindset. This concept goes beyond simply being positive or having self-confidence. It involves adopting a strategic mindset that allows you to face challenges, learn from failures, and maintain a persevering attitude in the face of adversity.

How to Develop a Winning Mindset?

• Set Clear Goals: Define what you want to achieve in your professional career. Goals should be specific, measurable, and attainable. This will give you clarity and direction.
• Seek Continuous Improvement: Success is not a destination but a process. Elite professionals never stop learning. Stay updated with the latest trends in your field and always seek to improve your skills.
• Resilience in the Face of Failures: Not all paths are easy. Learn to see failures as opportunities to improve and grow.

By adopting this mindset, you will be better prepared to face the challenges of the professional world and make strategic decisions that bring you closer to your goals.

2. Develop Key Skills to Excel

The job market is constantly changing, and being an elite professional requires having highly demanded skills. In this sense, ENEB’s educational programs offer advanced training in key areas such as leadership, strategic management, and decision-making. However, skills are not limited to technical knowledge alone. A true elite professional must be able to adapt to new situations, collaborate effectively in teams, and handle various digital tools.

Essential Technical Skills and Soft Skills:

• Leadership and Team Management: The ability to lead and motivate others is an essential skill for any professional who wants to stand out. Leadership courses teach you how to make difficult decisions and guide your team towards success.
• Strategic Thinking: The ability to analyze complex situations and make strategic decisions is vital in a competitive business environment. Developing this skill will allow you to identify opportunities and threats, anticipate market changes, and make informed decisions.
• Effective Communication: Whether in presentations, negotiations, or your daily work, being able to communicate clearly and persuasively is crucial. Effective communication will not only help you convey your ideas but also build strong professional relationships.
• Time Management and Productivity: Being an elite professional also means being organized. The ability to manage your time efficiently and prioritize tasks is essential to achieving your goals.

3. Digital Tools to Stand Out in the Professional World

Today, digital tools play a fundamental role in professional development. An elite professional must not only possess soft and technical skills but also handle the right tools that allow them to stand out in their industry. These are the tools every elite professional should master:

• Collaboration Platforms: Tools like Microsoft Teams, Slack, or Asana enable smooth and efficient communication within teams, enhancing productivity and coordination.
• Project Management Software: Learning to use platforms like Trello, Jira, or Basecamp is crucial for properly tracking projects and meeting established deadlines.
• Data Analysis: Analytical tools such as Google Analytics, Power BI, or Tableau will allow you to make data-driven decisions, a fundamental aspect of strategic management.
• Professional Social Networks: LinkedIn is an indispensable platform for any professional looking to connect with other industry leaders, share achievements, and seek new opportunities.

4. Strategies to Achieve Professional Success

With the right mindset, necessary skills, and appropriate tools, it’s time to apply strategies that allow you to advance and achieve your professional goals. Below, we share some of the most effective strategies to ensure you are on the right path to success.

1. Networking: Networking is key in the business world. Connecting with influential people in your industry not only opens doors but also provides opportunities for learning and growth. This is achieved by participating in events, conferences, and digital platforms, and maintaining an active presence on professional social networks.
2. Learn from the Best: An experienced mentor can offer you valuable insights into your career and help you avoid common mistakes. Find someone who has walked the path you wish to follow and learn from their experience.
3. Innovation and Adaptation: The business world is constantly evolving. Elite professionals are those who do not fear innovating, adapting to technological changes, and anticipating market trends. Be proactive and always stay a step ahead of the competition.
4. Never Stop Learning: Continuous education is vital. An elite professional never stops studying. ENEB’s programs are designed to offer comprehensive training that adapts to the demands of today’s market. Whether through an MBA, specialized courses, or training in new technological tools, education should always be part of your growth strategy.

Becoming an elite professional does not happen overnight. It requires hard work, discipline, and a clear strategy. However, with the right mindset, the correct skills, and the use of appropriate tools, you can be confident that you will achieve success. At ENEB, we provide you with the knowledge and resources to develop your full potential and achieve your professional goals.

If you are ready to take the next step in your career and be part of a global network of skilled professionals, explore the training programs we offer at ENEB. You can also read more about how to manage your personal goals and balance them in everyday life in this Harvard Business Review article.

Remember that success is a journey, not a destination. Prepare yourself, learn, and take each step with confidence towards your professional future.