EXECUTIVE COURSE IN DIGITAL BUSINESS
Duration
5 months
Credits
30 ECTS
Start date
Chosen by the student
Language
English
Price
3.300€
Price including scholarship
1.165€
free places
0
YOUR EXECUTIVE COURSE INCLUDES:
- Executive Course in Digital Business
- Business Spanish Program Certificate
- Access to the entire syllabus from day one
- Registration in our job bank
- Possibility of internships in companies
- Tutorials from Monday to Sunday
- 7” tablet as a gift
INTRODUCTION
The Executive Course in Digital Business is an intensive training program whose main objective is to prepare professionals to lead and manage business projects in a digital environment. This program is designed to develop managerial and strategic skills for managing companies in the digital environment, providing a deep understanding of digital trends and tools in business.
Choose to train at ENEB, one of the most prominent distance business schools in Europe, allowing you to train at the highest level from anywhere, with daily support from all professors and tutors.
TWO DIPLOMAS
Upon completion of your studies, you will receive two diplomas issued by the European Business School of Barcelona, endorsed and certified by the University of Isabel I:
All our training programs come with an optional Business Spanish course, which will enable you to navigate an international work environment. If you choose not to take it, you will receive a single certificate.
WHO IS IT FOR?
The Executive Course in Digital Business is aimed at:
- Company managers who wish to update their knowledge in the digital field.
- Marketing professionals who want to better understand the relationship between marketing and technology.
- Entrepreneurs who want to create their own business in the digital sphere.
- Technology professionals who want to broaden their strategic and business vision.
- Business consultants who want to offer digital services to their clients.
OBJECTIVES
The curriculum of the Executive Course in Digital Business aims to equip students with the following knowledge and skills:
- To provide a complete vision of digital trends and tools in business.
- Develop managerial and strategic skills for the management of companies in the digital environment.
- To enable participants to lead business projects in a digital environment.
- Understand the challenges and opportunities of the digital market.
- Provide participants with a network of contacts and business opportunities in the digital environment.
CAREER OPPORTUNITIES
Digital Marketing Manager: a digital marketing manager is responsible for planning, implementing and overseeing online marketing campaigns and online brand presence.
Digital Transformation Consultant:a digital transformation consultant is responsible for helping companies implement digital strategies and solutions to transform their operations and improve efficiency.
Digital Project Manager: a digital project manager is responsible for leading projects related to digital technology and digital transformation, from planning to implementation.
ADMISSION
To be eligible for any of our Executive Courses, applicants must meet the following requirements:
- Hold a degree in any field (Bachelor’s, Architecture, Higher or Technical Engineering, Licentiate, Diploma, or equivalent).
- University students currently pursuing a degree or equivalent higher education studies.
- Professionals with career prospects in their current positions.
- If you do not meet any of the above conditions, please contact the school, and the admissions department will evaluate your specific case.
SYLLABUS
The Executive Course in Digital Business is made up of the following syllabus:
SECTION 1: BUSINESS PLAN
- Topic 1. Vision, mission and values
- Topic 2. Strategic plan
- Topic 3. Business model
- Topic 4. Strategic analysis
- Topic 5. Monitoring the strategic plan
SECTION 2: PROJECT MANAGEMENT
- Topic 1. Project management figure
- Topic 2. Team management
- Topic 3. Team management and communication
- Topic 4. Project management
SECTION 3: AGILE METHODOLOGIES
- Topic 1. Product management
- Topic 2. Lean startup
- Topic 3. Agile management
SECTION 4: DIGITAL BUSINESS
- Topic 1. E-commerce and its operations
- Topic 2. e-procurement: e-procurement
- Topic 3. Operational management of e-commerce: e-fulfillment
- Topic 4. Marketplaces
- Topic 5. The last mile
- Topic 6. Exponential structures
- Topic 7. Digital business
SECTION 5: DIGITAL TRANSFORMATION
- Topic 1. Business digitalization
- Topic 2. Artificial Intelligence (AI)
- Topic 3. The Internet of Things (IoT)
- Topic 4. Blockchain
- Topic 5. Big Data and Business Intelligence (BI)
- Topic 6. Cloud computing
- Topic 7. Industrial automation and robotics
- Topic 8. Cybersecurity
DISTANCE LEARNING
METHODOLOGY
In order to balance personal and professional life, the Postgraduate course is offered entirely online. This way, you can access all the educational content through our Virtual Campus, which will be your main platform for learning, allowing you to study from anywhere in the world at any time. All assessments and final projects are also conducted remotely.
Once enrolled, you will be able to access the Virtual Campus with all the academic resources you need, providing continuous communication with other students and professors. You will have access to discussion forums, be able to undertake executive training in English, and connect with all your classmates through the ENEB Campus, among many other possibilities.
EVALUATION
Consistency is a key element in your study plan. Through the self-assessments provided via the Virtual Campus, you will be able to consolidate the knowledge you have acquired.
To pass all subjects, it is essential to submit a final project for each course. Once your team of tutors has evaluated you, you can see your grade on the Virtual Campus. Additionally, you will receive a detailed document via email explaining all the points of your case study.
In the evaluation, your tutors will assess the following aspects:
- Presentation of the exercise, design, visual richness, and spelling.
- Development of the work, complexity of the statement, logic, and coherence in the results obtained in the case study.
- Added value in the analysis and development of the proposed case.
It is important to remember that all self-assessments are voluntary and do not count towards the final grade for each subject.
FINANCING
We help you with financing your studies. We offer three different payment options:
Upfront payment with debit/credit card:
We will give you a 10% direct discount.
Bank transfer:
We offer you the possibility to pay in two installments.
Financed payment in 11 installments:
We finance your studies with no down payment or interest.
GRANTS AND SCHOLARSHIPS
In ENEB, we believe that education should be available to everyone. This is why we have a scholarship system for our Master and Postgraduate students. Vacancies are limited and they are granted in order of enrolment. The list of scholarships is as follows:
Direct Scholarship: Without requirements or limitations in each enrolment period. Get your Direct Scholarship now without administrative procedures.
Scholarship for Academic Excellence: Intended for those students whose academic and professional qualifications have a profile of excellence.
Entrepreneurial Talent Scholarship: Designed for all those entrepreneurs who wish to study a Master’s or Postgraduate degree in order to apply it to their professional career.
Women and Equality Scholarship: Designed for female candidates who want to grow professionally and achieve the highest level of education. In ENEB, we are committed to gender equality and we encourage woman’s integration into the workforce.
Management Scholarship: Intended for all those professionals whose roles of responsibility requires them to continually grow and evolve.
Corporate Scholarship: Intended for all those professionals who want to boost their career and opt for higher positions.
Scholarship for self-employed professionals: Intended for self-employed professional who wish to pursue a Master’s or Postgraduate degree to gain an in-depth knowledge of their sector or to acquire the necessary skills to grow their business.
SMEs Scholarship: Designed for entrepreneurs who wish to increase their knowledge to contribute to the growth of their company.
Scholarship for the unemployed: Intended for all those who wish to pursue further studies in order to re-enter the job market.
Geographical Mobility Scholarship: Intended for all applicants who wish to study from anywhere in the world and thus, acquire a global view of the business world.
The price of the Executive course is €3,300. We also offer a comprehensive scholarship program for academically excellent profiles, entrepreneurs, executives, and more. Fill out the form below, and an advisor will contact you to address all your questions and explain how to apply for one of them.