The Master in Digital Marketing and eCommerce prepares students to lead projects under the digital environment that surrounds us. One of the main attractions of this master's degree is the integration of digital marketing techniques with electronic commerce that will allow you to create and know how to manage digital projects and achieve great economic results. Besides, with our case studies, you will launch several viable projects that will enable you to analyse the advantages and disadvantages of each of them.
This Master will provide you with all the knowledge about the most effective tools and techniques in the online environment such as Social Media, SEO, SEM, Web Usability and Analytics, Social Media, CRM, Mobile Marketing and eCommerce.
Start your academic career with ENEB; one of the most critical distance business schools of Europe that allows you to get an education at the highest level, from any place and with the daily support of all our teachers and tutors.
A global vision of particular importance will be acquired for Project Managers, Marketing Directors, Communication Directors, Web Channel Managers, Webmasters, Marketing Campaign Managers, Account Executives, Analysts and Consultants, Programmers, Information Architects, Designers, Layout Designers, Copywriters, Product Managers, Directors of online store, Creation of own online businesses.
To access any of our Master’s programs, applicants must meet the following requirements:
At the end of your studies, you will earn a triple degree issued by ENEB Business School and Universidad Isabel I:
- Master in Digital Marketing and e-Commerce
- Diploma in Expertise in Coaching and NLP
- Spanish for Business Program
All our training programs come with an optional Spanish for Business Program, which will allow our students to succeed in an international working environment. In case the student does not follow the program, they will earn a double degree.