GLOBAL MBA
Duration
14 months
Credits
90 ECTS
Start date
Chosen by the student
Language
English
Price
14.600€
Scholarships
Available
free places
0
YOUR GLOBAL MBA INCLUDES:
- MBA – Master of Business Administration
- Master in Big Data and Business Intelligence
- Master in Project Management
- Diploma of Specialization in Innovation and Project Management
- Business Spanish Program Certificate
- Acces to the entire syllabus from day one
- Registration in our job bank
- Possibility of internships in companies
- Tutorials from Monday to Sunday
- 7” tablet as a gift
INTRODUCTION
The Global MBA is an educational program offering advanced training in business management with a global perspective and international focus. This program emphasizes the development of leadership skills and the understanding of the complexities and opportunities in an increasingly connected and globalized world.
The Global MBA provides students with advanced training in business management from a global perspective. It is designed for professionals and university graduates who wish to acquire leadership and business management skills in an international and multicultural business environment.
The Global MBA at the European Business School of Barcelona is currently positioned as one of the most comprehensive master’s programs on the market, ensuring professional success for its students in leading companies in the sector.
Choose to train at ENEB, one of the most prominent distance business schools in Europe, allowing you to train at the highest level from anywhere, with daily support from all professors and tutors.
THREE DIPLOMAS
Upon completing your studies, you will be eligible to receive a double certification awarded by the European Business School of Barcelona, endorsed and certified by Universidad Isabel I:
- Global MBA
- Business Spanish Program Certificate (optional)
Additionally, you will obtain a Diploma of Specialization in Innovation and Project Management issued by the European Business School of Barcelona. This diploma certifies the acquisition of key competencies in these strategic areas, significantly enhancing your professional profile and improving your employment opportunities in today’s competitive job market.
WHO IS IT FOR?
This Global MBA is aimed at:
- University graduates who wish to acquire skills and knowledge in global business management.
- Professionals with work experience who want to enhance their leadership and management skills and expand their international perspective.
- Entrepreneurs who want to gain knowledge and skills for creating and managing global businesses.</li
- Individuals looking to change careers and work in the international business sector.
- Professionals seeking certification in global business management to enhance their career opportunities.
Upon completing this master’s program, students will have the potential to fill some of the most in-demand roles today. You will learn to use the main tools of Project Management and Big Data to lead high-performance teams and achieve all your goals.
OBJECTIVES
The curriculum of the Global MBA aims to equip students with the following knowledge and skills:
- Establish, manage, and control the key financial elements of a company.
- Have a global vision and thus promote critical thinking.
- Understand all business departments and navigate them skillfully.
- Know the models that promote excellence in management and the implications of new organizational forms, as well as develop organizational skills that help efficiently implement new policies within the organization.
- Train expert Project Managers who know how to achieve proposed objectives, increase profitability, and enhance the overall quality of the project.
- Develop managerial skills and techniques for managing human and material resources.
- Understand PMP certification standards.
- Align current business needs in project management with the teaching of best market practices.
- Learn to measure and evaluate key business indicators across all areas, applying data science methods.
- Manage and design architectures and solutions for big data problems that add value to the organization.
- Apply analytical and predictive models to business situations that require advanced treatment.
- Practically apply various analytical techniques to implement them in a business to meet current demand in the business sector.
CAREER OPPORTUNITIES
- General Manager: Responsible for the overall management of the company and strategic decision-making in an international business environment.
- International Operations Manager: In charge of managing operational processes in a global environment to ensure efficiency and effectiveness.
- Global Marketing Manager: Responsible for planning and executing marketing strategies in an international business environment.
- Global Business Consultant: Advises companies on how to improve their performance and profitability in a global environment.
ADMISSION
To be eligible for any of our Master’s programs, applicants must meet the following requirements:
- Hold a degree in any field (Bachelor’s, Architecture, Higher or Technical Engineering, Licentiate, Diploma, or equivalent).
- University students currently pursuing a degree or equivalent higher education studies.
- Professionals with career prospects in their current positions.
- If you do not meet any of the above conditions, please contact the school, and the admissions department will evaluate your specific case.
SYLLABUS
The Global MBA is made up of the following syllabus:
SECTION 1: MARKETING
- Topic 1. New role of the consumer
- Topic 2. The brand
- Topic 3. The ideal customer
- Topic 4. The customer journey
- Topic 5. Types of marketing
SECTION 2: E-COMMERCE
- Topic 1. Online sales
- Topic 2. Web store
- Topic 3. Mobile applications
- Topic 4. From interested lead to buyer
- Topic 5. Web analytics
- Topic 6. User experience
- Topic 7. Digital campaigns
- Topic 8. Mobile payment
- Topic 9. Landing page
SECTION 3: TALENT MANAGEMENT
- Topic 1. Personnel selection
- Topic 2. Team planning and evaluation
- Topic 3. Performance and performance management
- Topic 4. Personnel training
- Topic 5. Personnel Metrics
- Topic 6. Management models
SECTION 4: OPERATIONS MANAGEMENT
- Topic 1. Business Strategy
- Topic 2. Operations Management
- Topic 3. Demand
- Topic 4. Product development
- Topic 5. Operating systems
- Topic 6. Process planning and management
- Topic 7. Operational planning
- Topic 8. The human factor in operations management
SECTION 5: BUSINESS PLAN
- Topic 1. Vision, mission and values
- Topic 2. Strategic plan
- Topic 3. Business model
- Topic 4. Strategic analysis
- Topic 5. Monitoring the strategic plan
SECTION 6: PROJECT MANAGEMENT
- Topic 1. Project management figure
- Topic 2. Team management
- Topic 3. Team management and communication
- Topic 4. Project management
SECTION 7: STRATEGIC PEOPLE MANAGEMENT
- Topic 1. Strategic management in human resources
- Topic 2. Strategic communication
- Topic 3. Organizational culture
- Topic 4. Business ethics
- Topic 5. Labor flexibility
SECTION 8: ACCOUNTING MANAGEMENT
- Topic 1. The Balance Sheet
- Topic 2. The profit and loss statement
- Topic 3. Cash flow statements
- Topic 4. Journal entries
- Topic 5. Advanced accounting
- Topic 6. Taxes
SECTION 9: MANAGEMENT ACCOUNTING
- Topic 1. Cost accounting
- Topic 2. Management Accounts
- Topic 3. Working capital
- Topic 4. Net financial debt
SECTION 10: MARKETING STRATEGY
- Topic 1. Marketing strategy
- Topic 2. The key to marketing
- Topic 3. Market analysis
- Topic 4. Advanced marketing strategy
- Topic 5. Action plan
- Topic 6. Marketing channels
- Topic 7. Target price
SECTION 11: MARKETING ANALYTICS
- Topic 1. How to optimize your website
- Topic 2. Web traffic management
- Topic 3. Affiliate marketing and its measurement
- Topic 4. Google Data Studio
SECTION 12: DATA ANALYSIS AND INTERPRETATION
- Topic 1. Data representation
- Topic 2. Measurements
- Topic 3. Regression and correlation
- Topic 4. Probability
- Topic 5. Distributions
- Topic 6. Confidence intervals
- Topic 7. Introduction to Hypothesis Testing
- Topic 8. Statistics with R
SECTION 13: COMMERCIAL DISTRIBUTION
- Topic 1. Commercial Channels
- Topic 2. Commercial distribution and competition law
- Topic 3. Trade policy and regulations
- Topic 4. International trade
- Topic 5. Foreign trade
- Topic 6. Incoterms Management
- Topic 7. Internationalization of companies
SECTION 14: HUMAN RESOURCES AND BUSINESS
- Topic 1. Organization and people
- Topic 2. Corporate culture
- Topic 3. The meaning of team
- Topic 4. Management of international teams
- Topic 5. The future of work
SECTION 15: MANAGEMENT SKILLS
- Topic 1. Leadership
- Topic 2. Effective communication
- Topic 3. Coaching
- Topic 4. Empowering teams
- Topic 5. Change management
SECTION 16: SUPPLY CHAIN
- Topic 1. Supply chain
- Topic 2. Purchase management
- Topic 3. Warehouse management
- Topic 4. Logistic models
- Topic 5. Reverse logistics
- Topic 6. Amazon Model
- Topic 7. Innovation and sustainability
SECTION 17: DIGITAL BUSINESS
- Topic 1. E-commerce and its operations
- Topic 2. e-procurement: e-procurement
- Topic 3. Operational management of e-commerce: e-fulfillment
- Topic 4. Marketplaces
- Topic 5. The last mile
- Topic 6. Exponential structures
- Topic 7. Digital business
SECTION 18: PROCESS QUALITY
- Topic 1. Quality as a management system
- Topic 2. Quality strategies
- Topic 3. Phases of a quality plan
- Topic 4. Quality control
- Topic 5. Quality analysis and continuous quality improvement
- Topic 6. Quality and environmental policy in the company
- Topic 7. ISO Standards
SECTION 19: BIG DATA
- Topic 1. Introduction to big data
- Topic 2. Big data in projects
- Topic 3. Agile methodologies
- Topic 4. Artificial Intelligence
- Topic 5. Use cases in industry
SECTION 20: CORPORATE FINANCE
- Topic 1. Financial evaluation of projects
- Topic 2. Financial Analysis
- Topic 3. Company valuation
- Topic 4. Due diligence
SECTION 21: FINTECH AND BLOCKCHAIN
- Topic 1. Introduction to the digital transformation of the financial system
- Topic 2. Technology applied to fintech
- Topic 3. Blockchain
- Topic 4. Crypto
- Topic 5. Business models
- Topic 6. Startup
- Topic 7. Financial regulation
SECTION 22: BUSINESS INTELLIGENCE
- Topic 1. Introduction to business intelligence
- Topic 2. Business intelligence systems
- Topic 3. Design of reports, dashboards and KPIs
- Topic 4. Data sources
- Topic 5. Data quality
DISTANCE LEARNING
METHODOLOGY
In order to balance personal and professional life, the GLOBAL MBA is offered entirely online. This way, you can access all the educational content through our Virtual Campus, which will be your main platform for learning, allowing you to study from anywhere in the world at any time. All assessments and final projects are also conducted remotely.
Once enrolled, you will be able to access the Virtual Campus with all the academic resources you need, providing continuous communication with other students and professors. You will have access to discussion forums, be able to undertake executive training in English, and connect with all your classmates through the ENEB Campus, among many other possibilities.
EVALUATION
Consistency is a key element in your study plan. Through the self-assessments provided via the Virtual Campus, you will be able to consolidate the knowledge you have acquired.
To pass all subjects, it is essential to submit a final project for each course. Once your team of tutors has evaluated you, you can see your grade on the Virtual Campus. Additionally, you will receive a detailed document via email explaining all the points of your case study.
- In the evaluation, your tutors will assess the following aspects:
- Presentation of the exercise, design, visual richness, and spelling.
- Development of the work, complexity of the statement, logic, and coherence in the results obtained in the case study.
- Added value in the analysis and development of the proposed case.
It is important to remember that all self-assessments are voluntary and do not count towards the final grade for each subject.
FINANCING
We help you with financing your studies. We offer three different payment options:
Upfront payment with debit/credit card: We will give you a 10% direct discount.
Bank transfer:We offer you the possibility to pay in two installments.
Financed payment in 11 installments:We finance your studies with no down payment or interest.
GRANTS AND SCHOLARSHIPS
In ENEB, we believe that education should be available to everyone. This is why we have a scholarship system for our Master and Postgraduate students. Vacancies are limited and they are granted in order of enrolment. The list of scholarships is as follows:
Direct Scholarship: Without requirements or limitations in each enrolment period. Get your Direct Scholarship now without administrative procedures.
Scholarship for Academic Excellence: Intended for those students whose academic and professional qualifications have a profile of excellence.
Entrepreneurial Talent Scholarship: Designed for all those entrepreneurs who wish to study a Master’s or Postgraduate degree in order to apply it to their professional career.
Women and Equality Scholarship: Designed for female candidates who want to grow professionally and achieve the highest level of education. In ENEB, we are committed to gender equality and we encourage woman’s integration into the workforce.
Management Scholarship: Intended for all those professionals whose roles of responsibility requires them to continually grow and evolve.
Corporate Scholarship: Intended for all those professionals who want to boost their career and opt for higher positions.
Scholarship for self-employed professionals: Intended for self-employed professional who wish to pursue a Master’s or Postgraduate degree to gain an in-depth knowledge of their sector or to acquire the necessary skills to grow their business.
SMEs Scholarship: Designed for entrepreneurs who wish to increase their knowledge to contribute to the growth of their company.
Scholarship for the unemployed: Intended for all those who wish to pursue further studies in order to re-enter the job market.
Geographical Mobility Scholarship: Intended for all applicants who wish to study from anywhere in the world and thus, acquire a global view of the business world.
The price of the GLOBAL MBA is €14,600. We also offer a comprehensive scholarship program for academically excellent profiles, entrepreneurs, executives, and more. Fill out the form below, and an advisor will contact you to address all your questions and explain how to apply for one of them.