HIGHER EDUCATION COURSE IN COMMERCIAL DISTRIBUTION

INTRODUCTION

The Higher Education Course in Commercial Distribution is a training program that provides skills and knowledge for the strategic management of commercial distribution in organizations. The course covers aspects such as distribution network planning and design, supply chain management, inventory control, and pricing.

Choose to train at ENEB, one of the most prominent distance business schools in Europe, allowing you to train at the highest level from anywhere, with daily support from all professors and tutors.

CERTIFICATION

Upon completion of your studies, you will receive the following certification issued by the European Business School of Barcelona, endorsed and certified by the University of Isabel I:

• Higher Education Course in Commercial Distribution

WHO IS IT FOR?

The Higher Education Course in Commercial Distribution is aimed at:

• Professionals working in the area of logistics and distribution who wish to acquire skills in the strategic management of commercial distribution.
• Managers and business leaders who seek to understand the importance of commercial distribution in business success.
• Individuals interested in the field of logistics and commercial distribution.
• Entrepreneurs and business leaders seeking to understand how to manage commercial distribution in their organizations.
• Anyone interested in learning about the strategic management of commercial distribution and its impact on society at large.

OBJECTIVES

The curriculum of the Higher Education Course in Commercial Distribution aims to equip students with the following knowledge and skills:

• Understand the fundamental concepts of commercial distribution and their application in business strategy.
• Learn the techniques and tools necessary for distribution network planning and design, supply chain management, inventory control, and pricing.
• Develop skills for the management of transportation and logistics in commercial distribution.
• Become familiar with technologies used in commercial distribution management, including inventory management software and data analysis systems.
• Develop practical skills in commercial distribution management, including risk management, problem-solving, and decision-making.

EMPLOYMENT OPPORTUNITIES

ENEB is recognized by the most prestigious companies in different sectors. Its training, adapted to the current reality of the labor world, allows the student to perform perfectly in any company and to develop a promising professional career.

When you finish the Higher Education Course in Commercial Distribution, you will be able to register in our Job Bank in which ENEB has agreements with important business firms.

SYLLABUS

The Higher Education Course in Commercial Distribution is made up of the following syllabus:

TOPIC 1: COMMERCIAL CHANNELS

• Marketing channels: what they are and what they are used for
• Elements of a marketing channel
• Intermediaries: who are they and what are they for?
• Classification of marketing channels
• What is channel marketing?

TOPIC 2: COMMERCIAL DISTRIBUTION AND COMPETITION LAW

• 2.1 Commercial distribution contracts
• 2.2 Competition law
• 2.3 Competition law legislation

TOPIC 3: TRADE POLICY AND REGULATIONS

• 3.1 What is trade policy?
• 3.2 Tools of restrictive trade policy
• 3.3 Tools of an open trade policy
• 3.4 World Trade Organization (WTO)
• 3.5 EU Trade policy and Latin America
• 3.6 Commercial policy of a company

TOPIC 4: INTERNATIONAL TRADE

• 4.1 International markets
• 4.2 Terminology in international trade
• 4.3 Legal aspects of international trade
• 4.4 Collection and payment management

TOPIC 5: FOREIGN TRADE

• 5.1 Differences between international trade and foreign trade
• 5.2 Foreign trade
• 5.3 Forms of foreign trade
• 5.4 The importance of foreign trade

TOPIC 6: INCOTERMS MANAGEMENT

• 6.1 What is an incoterm?
• 6.2 Incoterms in 2022
• 6.3 How to use incoterms 2020?
• 6.4 Who bears the various costs and risks in each type of incoterm?
• 6.5 What law governs contracts?

TOPIC 7: INTERNATIONALIZATION OF COMPANIES

• 7.1 What is the internationalization of companies?
• 7.2 How does the internationalization of a company?

DISTANCE LEARNING 

METHODOLOGY

In order to balance personal and professional life, the Higher Education course is offered entirely online. This way, you can access all the educational content through our Virtual Campus, which will be your main platform for learning, allowing you to study from anywhere in the world at any time. All assessments and final projects are also conducted remotely.

Once enrolled, you will be able to access the Virtual Campus with all the academic resources you need, providing continuous communication with other students and professors. You will have access to discussion forums, be able to undertake executive training in English, and connect with all your classmates through the ENEB Campus, among many other possibilities.

EVALUATION

Consistency is a key element in your study plan. Through the self-assessments provided via the Virtual Campus, you will be able to consolidate the knowledge you have acquired.

In order to pass the Higher Education course, it is essential to submit a final project for the course. Once your team of tutors has evaluated you, you can see your grade on the Virtual Campus. Additionally, you will receive a detailed document via email explaining all the points of your case study.

In the evaluation, your tutors will assess the following aspects:

• Presentation of the exercise, design, visual richness, and spelling.
• Development of the work, complexity of the statement, logic, and coherence in the results obtained in the case study.
• Added value in the analysis and development of the proposed case.

It is important to remember that all self-assessments are voluntary and do not count towards the final grade for each subject.