Borja García Puado studied a Bachelor’s Degree in Business Management and Administration/ Marketing and is currently working as a Digital Marketing Specialist at Digital Valora. In ENEB, he has completed the Master’s Degree in Digital Marketing and Electronic Commerce.
Name and surname: Borja García Puado
City: Madrid
Prior education: Business Management and Administration/Marketing
Training program carried out in ENEB: Master's Degree in Digital Marketing and Electronic Commerce.
Job position: Digital Marketing Specialist (Valora Digital).
What motivated you to participate in that training program? Why ENEB?
The digital world has always caught my attention, and it is becoming increasingly important in companies. Everyone is realising that it is too powerful a market for companies not to have a specialised department, so I thought this was an excellent field in which to focus my future career.
I decided to study at ENEB because of the facilities it offered in terms of combining studies with personal and professional life. I had also read that their programmes were is of quality, so it was easy for me to make the decision.
Professionally speaking, what are your short and long-term objectives?
My goals are to keep learning and developing my career day after day in order to hold positions which involve greater responsibility in the near future.
Was it difficult for you to reconcile work and study? How many hours did you dedicate to your training program?
When I was studying for this Master’s degree I was not working, only during the last month, so it was quite easy to combine them. Besides, taking this Master’s degree was key to get my current job.
Regarding the time I spent working on it, I could say that 8-10 hours a week is more than enough to take the Master’s degree with no stress and a guarantee of success.
Which subject did you find most useful?
The subject that I liked the most was probably e-Commerce, since it is something that I’m very interested in, and its syllabus is very well focused. However, the Neurolinguistic Programming block also seemed very interesting to me.
How did you organize your time to complete the training program?
I always read and studied the theoretical content of each block first. After that, I took the short tests in order to confirm if I had really acquired the necessary knowledge. Finally, I did the exercise of the case study. At all times I had the support of the tutors in case I needed help, which greatly helped me to understand the subjects in some cases.
Did you always get help from your tutors?
From the beginning, the tutors always helped me when I needed it. They clarified my doubts both about the theoretical aspects of each of the subjects, and about the practical cases to be solved. In addition, tutors usually answer quickly and effectively, and rarely exceeded the waiting day between sending the question and receiving the answer.
What would you single out from your experience with ENEB?
The service from the tutors, which makes it much easier to solve the problems that may arise throughout the course. The tutors are usually very close, fast and concise in their answers, so everything is solved in an agile and efficient way.
Finally, would you like to add any further comments?
No.